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Isn’t That Odd? Segway Scooters

Isn’t That Odd is an occasional feature that aims to provide insight onto the Chinese psyche by pointing out particularly Chinese ways of thinking.

Segway Scooters, which in America cost about $5,000 on ebay and $4000-$6000 as of 2006 according to USA Today actually cost more in China- to the tune of $10,000!

Why do they cost so much? They have to be imported, and aren’t manufactured in China. In fact, they’re at a plant of a company based in New Hampshire.

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Still… Couldn’t costs go down? Isn’t it surprising that they cost so very much more in China? According to the International Herald Tribune Article, Segway doesn’t want to move to China since it’s afraid its technology will be stolen by Chinese manufacturers. Well, they may be too late to prevent that. It appears copies have already begun emerging.

And as for the Segway name, which I believe is trademarked. It might have already been appropriated by a Chinese company making a remarkably similar product it calls “Segway scooter” (I suppose “Segway” is used in a similar manner as “Kleenex” is used when referring to tissues)

Compare this picture of a Segway on the Charmbright site Charmbright Segway Scooterto the ones on the real Segway site. Not being a Segway expert I can’t say whether the Chinese version is a copy, whether they are retailing the Segways on license (which I doubt since the Segway site has no mention of a “Charmbright.”). 

Charmbright’s listing says they are a “Manufacturer, Exporter, Agent” of Segway scooters from “Industrial Park, Jinhua,, Zhejiang, , China [CN]” which implies that they are creating them from scratch. Their post is quite recent; it’s from Apr 14, 2008.

So what is Charmbright? from their site: “CharmBright Limited is a professional manufacturer of sports products, marine products, fitness equipment and outdoor products. Our production line currently includes ATV, Dirt bikes Go karts, Scooters, Outboard motors, Inflatable boats, Trampolines, Pro-Jump, Waterbird, Skateboards, Fitness massager, etc.”   

Someone at Segway should probably check this out, for IP reasons.

7 June, 2008 Posted by | China Business, Isn't That Odd? | , , , , , , | 3 Comments